Buyer Protection Authenticity Guarantee Why Chrono24? Thailand  | THB
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Breguet 8918bb58864d00d
TOP
Breguet 8918bb58864d00d
Price on request
Free shipping
Seller
Deluxe ( Asia ) Ltd
12
HK
Breguet 3661BB12984DD00
TOP
Breguet 3661BB12984DD00
฿842,333
Free shipping
Seller
Deluxe ( Asia ) Ltd
12
HK
Hublot Big Bang King  Min Repeater NEW 65% off
TOP
Hublot Big Bang King Min Repeater NEW 65% off
฿4,966,358
Seller
Raffi Boyadjian Watches Inc.
8
US
Van Cleef & Arpels Cadenas
TOP
Van Cleef & Arpels Cadenas
฿11,630,816
Free shipping
Seller
Watch Hunter
 
US
Hublot Big Bang Unico Magic Sapphire
TOP
Hublot Big Bang Unico Magic Sapphire
฿1,672,211
Seller
WatchesofMayfair.com
206
UK
Linde Werdelin SpidoSpeed Gold
Linde Werdelin SpidoSpeed Gold
฿1,291,456
BrandBoutique Member
Linde Werdelin LTD
Franck Muller GIGA TOURBILLON
TOP
Franck Muller GIGA TOURBILLON
฿6,422,572
Seller
ZEGG & CERLATI
20
MC
Porsche Design Huawei Smartwatch - EU
Porsche Design Huawei Smartwatch - EU
฿31,039
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Frederique Constant Slimline Gents Small Seconds
Frederique Constant Slimline Gents Small Seconds
฿27,135
BrandBoutique Member
Frederique Constant SA
Audemars Piguet Royal Oak Offshore Chronograph inkl. 19% Mwst.
TOP
Audemars Piguet Royal Oak Offshore Chronograph inkl. 19% Mwst.
฿839,424
Seller
Helmut Seidl GmbH
5
DE
Ateliers deMonaco Tourbillon Oculus 1297
Ateliers deMonaco Tourbillon Oculus 1297
฿2,284,015
BrandBoutique Member
Les Ateliers deMonaco SARL
Sinn 103 St Sa RB Classic Watch Sondermodell
TOP
Sinn 103 St Sa RB Classic Watch Sondermodell
฿93,313
Seller
Classic Watch
 
DE
Chopard 18kt White Gold Internally Flawless Happy Diamond
TOP
Chopard 18kt White Gold Internally Flawless Happy Diamond
฿1,661,545
Free shipping
Seller
Watch Hunter
 
US
A. Lange & Söhne 1815 Up/Down
TOP
A. Lange & Söhne 1815 Up/Down
฿688,328
Seller
WatchesofMayfair.com
206
UK
Linde Werdelin Oktopus Double Date Titanium - Red
Linde Werdelin Oktopus Double Date Titanium - Red
฿363,222
BrandBoutique Member
Linde Werdelin LTD
Franck Muller INFINITY FULL DIAMONDS PAVE
TOP
Franck Muller INFINITY FULL DIAMONDS PAVE
฿7,055,068
Seller
ZEGG & CERLATI
20
MC
Porsche Design Chronotimer Series 1 Deep Blue
Porsche Design Chronotimer Series 1 Deep Blue
฿154,220
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Frederique Constant Slimline Moonphase Stars Manufacture
Frederique Constant Slimline Moonphase Stars Manufacture
฿167,690
BrandBoutique Member
Frederique Constant SA
Ulysse Nardin Classico Paul David Nardin
TOP
Ulysse Nardin Classico Paul David Nardin
฿234,258
Seller
Sense of Time
6
LV
Chopard L.U.C Tourbillon Heritage 161911-9001 RRP £152,800 Ltd Ed
TOP
Chopard L.U.C Tourbillon Heritage 161911-9001 RRP £152,800 Ltd Ed
฿1,648,589
Seller
The Watch Directory
39
UK
Chopard Imperiale Or rouge 18KT.
TOP
Chopard Imperiale Or rouge 18KT.
฿602,007
Seller
Bijouterie-Horlogerie Langel
17
CH
Vacheron Constantin VINTAGE  18k WG Diamond Onyx Tuxedo Dial
TOP
Vacheron Constantin VINTAGE 18k WG Diamond Onyx Tuxedo Dial
฿1,329,236
Free shipping
Seller
Watch Hunter
 
US
A. Lange & Söhne Saxonia Automatic Jewelled
TOP
A. Lange & Söhne Saxonia Automatic Jewelled
฿1,061,579
Seller
WatchesofMayfair.com
206
UK
Linde Werdelin SpidoLite Titanium - Red
Linde Werdelin SpidoLite Titanium - Red
฿403,580
BrandBoutique Member
Linde Werdelin LTD
Zenith EL PRIMERO TOURBILLON
TOP
Zenith EL PRIMERO TOURBILLON
฿1,454,351
Seller
ZEGG & CERLATI
20
MC
Porsche Design 1919 Datetimer Eternity Black Edition All Titanium
Porsche Design 1919 Datetimer Eternity Black Edition All Titanium
฿126,890
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Girard Perregaux Neo Bridge
TOP
Girard Perregaux Neo Bridge
Price on request
Seller
Zironi Oscar Srl
35
IT
Jaeger-LeCoultre Grande Reverso Ultra Thin 1931 Special London...
Jaeger-LeCoultre Grande Reverso Ultra Thin 1931 Special London...
฿3,323,090
Seller
Private seller
TH
Ulysse Nardin Jade Grand Feu Red
TOP
Ulysse Nardin Jade Grand Feu Red
฿409,951
Seller
Sense of Time
6
LV
Frederique Constant Classics Business Timer
Frederique Constant Classics Business Timer
฿39,043
BrandBoutique Member
Frederique Constant SA
IWC VINTAGE  1940 PLATINUM EMERALD DIAMOND CONCEALED LADIES
TOP
IWC VINTAGE 1940 PLATINUM EMERALD DIAMOND CONCEALED LADIES
฿1,329,236
Free shipping
Seller
Watch Hunter
 
US
A. Lange & Söhne Little Lange 1 Moon Phase (Jewellery)
TOP
A. Lange & Söhne Little Lange 1 Moon Phase (Jewellery)
฿1,352,059
Seller
WatchesofMayfair.com
206
UK
Linde Werdelin Oktopus Moon Carbon
Linde Werdelin Oktopus Moon Carbon
฿726,444
BrandBoutique Member
Linde Werdelin LTD
De Grisogono Instrumento Uno
TOP
De Grisogono Instrumento Uno
฿3,884,778
Seller
ZEGG & CERLATI
20
MC
Porsche Design 1919 Datetimer All Black
Porsche Design 1919 Datetimer All Black
฿138,603
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Girard Perregaux Laureato 34 mm
TOP
Girard Perregaux Laureato 34 mm
Price on request
Seller
Zironi Oscar Srl
35
IT
Seiko Prospex Shogun Zimbe
Seiko Prospex Shogun Zimbe
฿58,000
Seller
Private seller
TH
Sinn Die Frankfurter Finanzplatzuhr 6099
TOP
Sinn Die Frankfurter Finanzplatzuhr 6099
฿142,507
Seller
Classic Watch
 
DE
Frederique Constant Classics Moonphase
Frederique Constant Classics Moonphase
฿68,325
BrandBoutique Member
Frederique Constant SA
Chopard VINTAGE 70S LARGE HAPPY DIAMOND SAUDI KING REF. 2121
TOP
Chopard VINTAGE 70S LARGE HAPPY DIAMOND SAUDI KING REF. 2121
฿648,003
Free shipping
Seller
Watch Hunter
US
Patek Philippe Perpetual Calendar
Patek Philippe Perpetual Calendar
฿1,550,000
Seller
Collection & Watch
TH
Linde Werdelin SpidoLite Tech Gold
Linde Werdelin SpidoLite Tech Gold
฿605,370
BrandBoutique Member
Linde Werdelin LTD
Girard Perregaux WW.TC ZEGG & CERLATI - LIMITED EDITION
TOP
Girard Perregaux WW.TC ZEGG & CERLATI - LIMITED EDITION
฿386,526
Seller
ZEGG & CERLATI
20
MC
Porsche Design Chronograph Titanium Limited Edition
Porsche Design Chronograph Titanium Limited Edition
฿193,263
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Seiko Prospex Zimbe Sumo SPB055J (NEW, 1639 Limited)
Seiko Prospex Zimbe Sumo SPB055J (NEW, 1639 Limited)
฿47,753
Seller
Japan Galleria
5
JP
Alain Silberstein RONDO SMILEDAY BLUE DOTS-BLANC
Alain Silberstein RONDO SMILEDAY BLUE DOTS-BLANC
฿166,155
Seller
Private seller
TH
Louis Moinet Sideralis
Louis Moinet Sideralis
฿8,239,756
BrandBoutique Member
Louis Moinet
Frederique Constant Classics Moonphase
Frederique Constant Classics Moonphase
฿57,588
BrandBoutique Member
Frederique Constant SA
Patek Philippe Nautilus
Patek Philippe Nautilus
฿755,000
Seller
Ladda Shop
TH
Breguet Classique
Breguet Classique
฿764,311
Seller
World Wide Watch Shop
TH
Linde Werdelin SpidoSpeed Carbon Green
Linde Werdelin SpidoSpeed Carbon Green
฿686,086
BrandBoutique Member
Linde Werdelin LTD
Girard Perregaux CAT’S EYE, TOURBILLON SOUS PONTS D’OR
TOP
Girard Perregaux CAT’S EYE, TOURBILLON SOUS PONTS D’OR
฿4,345,485
Seller
ZEGG & CERLATI
20
MC
Porsche Design 1919 Globetimer All Black
Porsche Design 1919 Globetimer All Black
฿154,220
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Seiko Prospex Diver Scuba Solar Power SNE451P1 (NEW, 2500...
Seiko Prospex Diver Scuba Solar Power SNE451P1 (NEW, 2500...
฿21,534
Seller
Japan Galleria
5
JP
Seiko Green Sumo  50th Anniversary Limited Edition
Seiko Green Sumo 50th Anniversary Limited Edition
฿62,700
Seller
Private seller
TH
Louis Moinet Black Gold Derrick
Louis Moinet Black Gold Derrick
฿8,744,231
BrandBoutique Member
Louis Moinet
Frederique Constant Manufacture Worldtimer Classic
Frederique Constant Manufacture Worldtimer Classic
฿138,603
BrandBoutique Member
Frederique Constant SA
Rolex Datejust
Rolex Datejust
฿290,000
Seller
Ladda Shop
TH
Richard Mille RM037 White Gold Full diamond
Richard Mille RM037 White Gold Full diamond
฿5,150,790
Free shipping
Seller
East Coast Jewelry
7
US
Linde Werdelin Oktopus Moon Gold 3DTP Carbon
Linde Werdelin Oktopus Moon Gold 3DTP Carbon
฿1,372,172
BrandBoutique Member
Linde Werdelin LTD
Patek Philippe 5980/10R-010
Patek Philippe 5980/10R-010
Price on request
Seller
thongpatek
TH
Porsche Design Chronotimer Series 1 Polished Black
Porsche Design Chronotimer Series 1 Polished Black
฿185,454
BrandBoutique Member
Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG

Brand New Luxury Timepieces

New timepieces make an ideal gift and are often excellent investments, especially models from Rolex or Panerai. Rarer models often increase in value. You can often save money when purchasing your new watch online, but not always.

Highlights

  • Purchase new watches online at affordable prices
  • New Rolex or Panerai watches maintain their value
  • Rare watches have the potential to increase in value
  • Popular brands: Rolex, Omega, Breitling, IWC, TAG Heuer

What to Pay Attention to When Buying a New Watch

When buying a new watch, you're faced with many questions that aren't always easy to answer. It's important that you find the right watch to suit you. Do men's watches, women's watches, or unisex models appeal to you most? Are designer watches your only option, or does the brand not matter? Often, the history of the watch and the brand's prestige play an important role. Once you've decided on a model, you must choose between purchasing it pre-owned or new. If the watch is new, it should be in its original packaging with box and papers. "Unworn" is a synonym that is often used for new. Check to make sure that the dealer is offering all the accessories and documents with the watch. This can be very important if you choose to resell the watch at a later point in time, as having the complete package raises its value. This also reduces your chance of falling victim to a scammer.
Collectors also consider models from Rolex or Panerai to be investment opportunities. If you fancy a watch that will increase in value, take a closer look at models from these two companies. Rolex's Submariner and Daytona are particularly appealing timepieces, as is Panerai's Luminor. You should switch the original Panerai strap with a strap of your choosing to preserve the watch's value. Luckily, it's quite straightforward to change the strap on the Luminor.
Other popular manufacturers include the International Watch Company (IWC), Breitling, Omega, and TAG Heuer. Their most famous models are the IWC Portugieser, Breitling Avenger, Omega Speedmaster, and the TAG Heuer Carrera. Affordable new watches for men and women are available from manufacturers such as the Japanese brand Seiko.

Checklist for Buying a New Watch

  • Is it a complete set? (Box, papers, accessories)
  • Do the details match those of the manufacturer?
  • Is the watch in its original packaging?
  • Is the asking price realistic?

How much do new watches cost?

Prices for new watches on Chrono24 range from a few hundred euros for an affordable quartz watch, to millions of euros for a Patek Philippe Grandes Complications with reference number 6300G-001. The Grandes Complications has multiple complications such as a minute repeater, perpetual calendar, and a grande and petite sonnerie. You should plan on spending around 3 million euros on this timepiece, making it one of the most expensive new watches in the world.
Rolex also offers some affordable new luxury watches. The Genevan manufacturer has every single one of their movements certified by the Official Swiss Chronometer Testing Institute (COSC). Afterwards, the movements undergo an in-house precision test. Thanks to these high quality standards, Rolex watches are considered especially precise, reliable, and long lasting. Furthermore, the brand enjoys a high level of prestige, counting celebrities, economic power houses, and politicians as fans. New Oyster Perpetuals or Air Kings cost as little as 3,500 euros.
Model Price (approx.) Features
Rolex Submariner No Date, Ref. 114060 6,200 euros Without a date display
Rolex Submariner Date, Ref. 116610LN 7,300 euros Date display with Cyclops lens
Rolex Daytona, Ref. 116500LN 15,700 euros In-house chronograph caliber, potential to increase in value
Rolex Sea-Dweller, Ref. 116600 11,500 euros Model no longer produced, potential to increase in value, 40-mm case, date display without Cyclops lens
Rolex Sea-Dweller, Ref. 126600 11,500 euros 2017 Sea-Dweller model with 43-mm case and Cyclops lens, already more expensive than the list price
Breitling Avenger, Ref. A1338012 3,500 euros Chronograph, very rare in new condition
Breitling Avenger II, Ref. A1338111 3,500 euros Chronograph feature
Breitling Superocean, Ref. A17365C9 2,200 euros Diving watch with unidirectional rotatable bezel and date display
Breitling Superocean Chronograph, Ref. A13311C9 3,200 euros Diving chronograph with unidirectional rotatable bezel
IWC Pilot's Watch Mark XVIII, Ref. IW327001 3,200 euros Classic three-hand pilot's watch with date display
IWC Pilot's Watch Chronograph, Ref. IW377709 4,000 euros Pilot's chronograph
IWC Portugieser Chronograph, Ref. IW371446 5,000 euros Classic, elegant chronograph
Hublot Big Bang Unico Titanium, Ref. 411.NX.1170.RX 13,000 euros Titanium case, in-house chronograph caliber
Hublot Big Bang Unico Full Magic Gold 25,000 euros Scratch-resistant Magic Gold case, in-house chronograph caliber

New Rolex Timepieces

The Submariner is one of the most famous diving watches in the world and one of Rolex's most beloved models. The timepiece is available with or without a date display (called "Date" or "No Date," respectively). The No Date version costs around 6,200 euros, while the Date model costs about 7,300 euros.
If a date window is present, the watch also has a magnifying lens, known as a Cyclops lens, to improve readability. This lens makes it easy to distinguish between the Submariner and Sea-Dweller models. However, since 2017, the new 43-mm Sea-Dweller (126600) has featured a Cyclops lens at three o'clock. This model is so popular that its value has already risen: It originally had a list price of 10,350 euros, but that has since risen by about 1,000 euros. Rolex stopped producing its predecessor (116600) in order to allow newer models to become rare in the future. Currently, you can purchase this Rolex diving watch for 11,500 euros new. It's the perfect opportunity for an investment, as its price is predicted to increase over time.
Rolex's famous Daytona chronograph is also highly sought after by collectors. The stainless steel version is an especially solid investment, as these timepieces, like the Sea-Dweller, sell for over their original list price as new watches. This is due to the fact that you often need to wait long periods of time to buy a watch in-store. However, if you buy online on Chrono24, you can get the watch significantly faster. A stainless steel Daytona (116500LN) has a current list price of 11,300 euros. If you can't or don't want to wait, you should plan on paying at least 15,700 euros.

Famous Breitling Models

The watch manufacturer Breitling is world famous for their pilot's watches and chronographs. Their most beloved models include the Avenger and Avenger II. The Avenger was only produced until 2013, making it difficult to find new models. Pre-owned Avengers are available for around 2,500 euros. With a bit of luck, you'll find a new version for only about 1,000 euros more. In contrast, you can find countless new Avenger II timepieces with prices starting at 3,400 euros.
Another popular Breitling timepiece is their Superocean diving watch. New non-chronograph versions are available for around 2,300 euros. If you want a chronograph, however, you should plan on spending at least 3,200 euros.

New IWC Watches

IWC, based in Schaffhausen, Switzerland, is another famous producer of pilot's watches. Their Pilot's Watch collection inspired what is now the standard look of pilot's watches. A classic three-hand watch with a black dial and luminous numerals and hands costs around 3,200. Of course, chronograph versions are also available, which cost around 4,000 euros new.
One of IWC's leading models is the Portugieser, a classic, elegant wristwatch available in different versions with a variety of complications, including a chronograph. You should plan on spending around 5,000 euros on a Portugieser Chronograph .

Hublot's Big Bang

Though the company was only founded in 1980, the brand has already established a large fan base. Their Big Bang collection is especially popular and is defined by its eye-popping, distinctive design and large case. The collection has watches for women as well as men. One big hit is the Big Bang Unico chronograph with an in-house caliber, a perfect choice if you're looking for a gold watch. The timepiece is available in titanium, ceramic, or gold. Hublot offers a unique, patented case material called Magic Gold, a scratch-resistant gold alloy with ceramic mixed in. A titanium Big Bang Unico costs around 13,000 euros, while a Magic Gold watch costs about 25,000 euros.